While searching for images to use in an upcoming 50th Anniversary of Arctic Cat book project I’m working on, I obtained this box of reel-films from the 1970s.
They’re classic short films and commercials, produced by their then-ad-agency Carmichael-Lynch. Back in those days, Arctic Cat/Carmichael annually created some amazing short films and commercials.
Some I’ve seen before.
Others…I’m not so sure. If I have seen them… I don’t know them by name.
These films are now in the hands of Arctic Cat’s current agency, Periscope, where hopefully they’ll be digitized and incorporated into the flood of media that’s available for the 50th Anniversary.
Looking forward to seeing this stuff!